Gen Up on AI: 5 Ways ChatGPT Can Help Your Business

Generative AI has experienced rapid adoption, with AI predicted to supplant many human roles across the global workforce. Have you considered the functions AI can replace or help with in your trade business?

Although generative apps are a work in progress and not fully accurate, they are useful for producing ideas or starting a creative task, so here are five ideas for using ChatGPT in your business.

1. Generate Email Templates

After a day on the tools, the last thing you want to do is write an email to send a quote. Why not ask ChatGPT to write the email for you, adapt it, and save it as a template for the future? For example, type the following into a ChatGPT prompt:

“Please write an email to enclose a quote to a customer from my electrical business”.

All you need to do is amend the text and send it to your customer.

2. Create a Customer Feedback Survey

Customer surveys gauge your business reputation, and you can publish positive results on social media, showing new customers why they should hire you over the competition. For example, create social posts to say “98% of our customers were happy with the work we carried out” or “97% of our customers say we are on time”.

To start, ask ChatGPT to create a feedback form for your business:

“Please create a customer service feedback survey to ask my customers if they are happy with the work carried out by my plumbing business”.

With your list of questions, use a tool such as Google Forms to collect the answers.

Chat GPT can generate customer satisfaction surveys for your business.

3. Create Social Media Posts

Posting on social media shows off your work and builds trust, but it’s not always easy coming up with ideas. This is one of ChatGPT’s strengths: it was born for generating ideas.

Following on from the previous idea of a customer survey, give your results to ChatGPT and ask

for ideas:

"Please create a series of 5 LinkedIn posts to showcase the results of our customer service survey feedback [insert your survey results]”.

Then prompt using other social channels and subjects to create a month’s worth of content.

4. Generate Blog Ideas

While blogs might feel old tech in the age of TikTok and AI, they are standing the test of time. Blog posts are ideal for creating SEO content, raising your Google rankings so customers find you. Frequent content refreshes your website, encourages customers to return, and enables you to repurpose content for other channels or use in newsletters.

That said, coming up with ideas can be challenging. Generative AI is particularly good at lists, so for example, ask ChatGPT:

“Please generate 10 blog post ideas for a landscaping company that helps give their customers ideas for summer projects”.

You can then take each idea and ask for help writing the blog post.

ChatGPT can generate ideas for creating content that will attract new customers.

5. Write an Email to a Late Paying Customer

Hopefully, your customers pay on time, but when they don’t, it can create stress and cash-flow issues. ChatGPT can’t make your client pay, but it eliminates the headache of writing an email to request payment:

“Please write a formal email to a customer whose invoice has been outstanding for six weeks”.

Again, you can save this as a template to reuse.

As you can see, ChatGPT can speed up some of the jobs you do on a daily basis in your trade business. Keep experimenting and have fun, but always remember to check the output for accuracy. And just so you know, this post was written by a human and not a bot!